Building Your Content Strategy Toolkit

At Designing for Digital last month, I presented a 4-hour workshop on Building Your Content Strategy Toolkit. I appreciated hearing about other librarian’s content challenges, brainstorming over how to tackle them, and learning from each other throughout the day.

I’ve posted my slidedeck below and made it available along with associated activities at tinyurl.com/d4dcontent.

From the description:

Do you struggle with web content that is complicated, outdated, or irrelevant? In this workshop, learn how to identify content challenges, define messaging, create standards and style guides, and establish workflows to keep things going once a project is over. Whether you’re in the midst of a web project or just trying to get your feet wet, this workshop is for you.

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